The Market Research Company (TMRC) has conducted focus groups around the globe for over a decade now. We are well-equipped with our own Focus Group Labs and have been executing Focus Group studies in China, Singapore, UK, Europe and Australia; we can handle all of your focus group needs, including:
- Recruiting Participant as per persona
- Providing well experienced Moderators
- Project management and Coordination with your teams from start to finish
- Handle translation needs if needed
- Provide Fast Turnaround/Results
TMRC conducts moderated discussion amongst a group of opinionated individuals who are brought together to discuss and share their opinions on anything that requires design, development and success. This provides and evokes rich qualitative data on market and consumer perceptions and is a resourceful method for tasks like brand image, product design, development and testing, consumer surveys, advertising testing, movie or feature film ideas, quality of food at restaurants etc.
TMRC’s unique methodology in conducting classical focus group discussions has paved a path towards successful outcomes in understanding consumer’s desires, beliefs, attitudes, reactions to ideas and concepts.